On the rise, organic food benefits health and promotes environmental protection
Body care and healthy eating are movements that have been growing rapidly in recent years. The Organic Promotion Association (Organis) points out that there was a 44.5% increase in the consumption of these products during the first seven months of the Covid-19 pandemic. Another corroborating data is from the Brazilian Association of Supermarkets (Abras). According to the study, 36% of consumers started to insert foods and drinks that they consider to be good for the immune system.
Change of Mindset
According to Lilia Kawazoe, commercial manager of Concepta Ingredients, a business unit of Sabará Group, which makes available to the market a range of ingredients for the food industries with a focus on natural, organic, sustainable and traceable products, there was a time when consumers did not give due importance to the planting and harvesting of the inputs that generate the final items.
However, today, consumers value risk control, good social and sustainable practices and products that promote healthiness and well-being. "Society is more aware, seeks information and is concerned with questions about origin, credibility, quality seals and guarantee of origin", she comments.
Focus on the environment
Concern with the environment is another point that helps to explain the increase in organic consumption in recent years. This is because, in addition to benefiting health, organic production promotes the protection of the environment, since they are produced in a way that benefits the local ecosystem, without the use of genetically modified organisms and synthetic chemicals, and the preservation of the rights of the workers involved. , protection of natural resources, respect for the socioeconomic and cultural characteristics of local communities.
"Today's consumers care about the environment and look for products and companies that contribute to a better world, with actions such as reducing greenhouse gas (GHG) and carbon emissions, the absence of testing or mistreatment of animals , the use of recycling practices, in addition to direct work with small rural communities or in remote locations of Brazilian biodiversity."
4. Animal welfare: in organic production, animals are fed only with organic products and kept in larger and less stressful places, reducing the use of artificial hormones and synthetic antibiotics. With healthier animals and plant-based feeding, it is possible to use excrements as fertilizer. In this way, there is a reduction in waste and the cycle is closed.
Behind the ingredients of biodiversity
Concepta Ingredients, which has more than 100 ingredients for the food and beverage markets, for years has been building a history based on the delivery of innovative and sustainable products, guaranteeing traceability, healthiness, texture and flavor, adding value for customers, suppliers, communities, employees and shareholders.
The Organic and Exotic range is made up of ingredients from biodiversity, such as Organic Brazil Nut Oil, Organic Virgin Coconut Oil, Organic Cupuaçu Butter, Licuri Oil, Organic Açaí Oil, Organic Açaí Powder, Organic Açaí Syrup, Organic Açaí Extract, Organic Roasted Babaçu Oil, Passion Fruit Oil, Organic Sacha Inchi Oil and Organic Patauá Oil.
"The products are the result of multiple projects, governed by sustainable principles, which respect, above all, the conservation of the forest and the development of communities", completes Kawazoe.
About Sabará Group
Sabará Group, with more than 65 years of history, is genuinely Brazilian and recognized for its ability to innovate and adapt. For three generations, the Group has overcome challenges and stands out in its markets. Its commitment to the well-being of people around the world goes beyond offering innovative products and services. Its activities take future generations into account, focusing on solutions that guarantee sustainability.
It specializes in the development of high-performance technologies, solutions and raw materials, aimed at the water treatment markets in sanitation and industry, nutrition and animal health, and the food and beverage industries.
The development of its products relies on 100% national knowledge and technology, a factor that contributes to Brazil becoming a reference in product research in favor of a sustainable world.